We partnered with House of Era, a housing company based out of San Diego to take their idea from concept to scalable product.
In an industry known for overpricing, hidden fees, and false marketing, House of Era is quickly gaining popularity amongst professionals for cutting through it all.
The Era ecosystem was constructed to make booking as simple as possible. But don't just stop there, ehance the design tenfold. Make every step of the user journey a beautiful and enjoyable experience.
In order to do that, we used company analytics to build two detailed user personas that would be a base average of our users.
The House of Era website was crafted to capture the company's brand and elegance without sacrificing technological strength.
We kept the goal straightforward: make booking as simple as possible.
The House of Era identity feels modern, elegant, and practical. Every element works together to establish security and trust across the digital and real-world landscape.
What good is a company if it's not built to grow? The brand system we built can be easily referenced by employees and execs for clarity and consistency.
The guidelines covered every visual detail giving the Era team the tools to scale with confidence and coherence.
If you've made it this far, it means you enjoyed this project. We appreciate that. Thanks for taking a closer look at our work.